
How Kindness Influences Business Success – Mic Takeover with Alyssa “Twist” Light
We’ve all heard the saying, “a little kindness goes a long way”, but how can kindness influence your business success?
In business, the impact of kindness is recognized when your clients know that they are valued and prioritised.
In this episode of Influence By Design, Alyssa “Twist” Light takes over the mic and interviews Samantha about how kindness has influenced her business’ success.
The efforts you make in helping others may seem small, but they can create a large impact. We just don’t know where a simple act of kindness can lead or how it can benefit the future of our business.
Although kindness is often overlooked in business discussions, Twist and Samantha will showcase that it’s guaranteed to positively influence and build meaningful connections with customers.
If you want to know more about how you can establish business success using the power of kindness, let’s dive in.
IN THIS EPISODE YOU’LL DISCOVER:
- The biggest effect of kindness in Samantha’s business (01:27)
- How Samantha’s kindness influenced someone’s life (05:50)
- Recommendations on how to make deep personal connections (13:50)
- The value of sharing authentic stories on social media (24:35)
- Personal vs Professional storytelling (26:12)
QUOTES:
“There’s nothing that feels better than lifting other people up. Doing so makes people remember you and they introduce you to other people.” -Samantha Riley
“When you have something that you can create consistency with, it helps people better understand who you are and how you interact.” -Alyssa “Twist” Light
“Isn’t it incredible how the smallest of efforts can lead to the biggest of impact?” -Alyssa “Twist” Light
RESOURCES MENTIONED
- 136: Creating Meaningful Content with Alyssa ‘ Twist’ Light
- 135: Monetizing Your Content with Alyssa ‘Twist’ Light
WHERE TO FIND ALYSSA “TWIST” LIGHT
- Facebook: Alyssa “Twist” Light
SHOW SPONSOR
This episode is sponsored by Your Podcast Concierge. Affordable podcast production for coaches and speakers who want to increase their authority and generate leads from their show. You press record, and let them do the rest.
SUBSCRIBE & REVIEW THE INFLUENCE BY DESIGN PODCAST
Thanks for tuning into this episode of the Influence By Design podcast. If the information in any of our conversations and interviews have helped you in your business journey, please head over to Apple Podcasts, click the 3 dots in the top right corner of your smartphone screen, follow the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver valuable content, but it will also help us reach even more amazing entrepreneurs just like you!
BOOK A BUSINESS ACCELERATOR CALL
If you’re a coach who wants to create consistent monthly recurring revenue and scale your business, book a quick 15-minute Accelerator Call.
We’ll work together to identify:
- Your current situation and immediate opportunities for growth
- Uncover the #1 thing holding you and your business back from scaling
- Develop a 3-step implementation plan
Click Here to book your no-charge Accelerator Call.
ABOUT ALYSSA “TWIST” LIGHT

Alyssa “Twist” Light is a keynote speaker who teaches people how to cultivate connections and build the relationships that move business forward. Twist’s mission is to pull back the curtain on complex marketing initiatives — making them enjoyable to learn, easy to understand, and quick to implement!





Leave a Reply