We remember how people made us feel more than what they tell us. Unfortunately, in a disconnected world, we lack human experiences and interaction. In this episode, you’ll find out how to grow your business with shared experiences with Michael Maidens.
Michael was a former software developer who came to realise that human experiences are very important in business. Through this, he helps knowledge-based businesses reach and impact millions of people online.
One of the crucial areas of business is marketing; it brings people together. The more marketing activities business owners do, the more people they can serve. And the best way to attract more people is to create experiences that they align with.
Potential clients who encounter good experiences tend to have a better customer journey. And if you want to learn more about how you can create more positive shared experiences, this episode is for you.
IN THIS EPISODE YOU’LL DISCOVER:
- Authentic marketing by highlighting human experiences (01:33)
- The transition from writing business software to creating experiences (02:37)
- What does experience-based marketing look like? (06:45)
- The value of retreats in creating experiences for business (11:40)
- The difference between retention strategy and bringing new clients in (16:40)
- Why Michael offered retreats with peers (22:45)
- The best way to add experiences in your business (29:40)
- “Marketing is the ability to connect people.” -Michael Maidens
- “If you lead with abundance then abundance will respond.” -Michael Maidens
- “People remember how you make them feel more than what you tell them.” -Samantha Riley
WHERE TO FIND MICHAEL MAIDENS
- Website: https://www.michaelmaidens.com/
- Facebook: https://www.facebook.com/michaelmaidens/
- Instagram: https://www.instagram.com/michaelmaidens/
BOOK YOUR FREE BUSINESS ACCELERATOR CALL
If you’re an expert doing over $10k per month, and want to be known as the Unapologetic Leader in your industry, you may be just a few small tweaks away from doubling your income and visibility.
On this quick 15 minute call, we’ll:
- Conduct a quick audit of your marketing to see what is and isn’t working.
- Review your niche, positioning and pricing of your current offers.
- Uncover the top 3 bottlenecks from holding you and your business back from scaling
- Develop a 3-step implementation plan to get the growth results you are looking for.
SUBSCRIBE & REVIEW THE INFLUENCE BY DESIGN PODCAST
Thanks for tuning in to this episode of the Influence By Design podcast. If the information in any of our conversations and interviews has helped you in your business journey, please head over to Apple Podcasts, click the 3 dots in the top right corner of your smartphone screen, follow the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver valuable content but will also help us reach even more amazing entrepreneurs just like you!
ABOUT MICHAEL MAIDENS
Over the past 10 years Michael has built a business and lifestyle around helping knowledge based businesses reach and impact millions of people online.
Specifically he focusses on helping people see their true value, authentic voice and build an offer to attract the most amazing customers.
He has helped many businesses in the health and personal development industries launch digital products, physical products and innovated the way in which documentaries are launched online.
More recently he has created several flagship products and coaching groups focussed around creating Irresistible and Authentic Offers. Student see their magic in a new light and empower them to fall in love with their offer so others will too.
However, the majority of his weeks are spent checking the wind, tides and swell and planning the next kitesurf, surf, foil surf, Crossfit session or beach adventure.
His priority is on living and enjoying the ride with amazing and like minded people.
Michael was a former software developer, former full time tennis player and certified level 2 tennis coach. Every year he spends a week in heaven (on the map it says Fiji) and basically his whole life revolves around the rhythm of the ocean.
Michael Maidens Snippet (00:00):
Think about the impact that you would like to have on people using the word experience. What experience would you like them to have? How could they become a better person? And how can you be the catalyst for them to be a better person and just start doing it start small.
Samantha Riley Intro (00:17):
My name is Samantha Riley, and this is the podcast for experts who want to be the unapologetic leader in their industry. We’re going to share the latest business growth, marketing, and leadership strategies, as well as discussing how you can use your human design to create success in business and life. Inside and out. It’s time to take your influence, income, and impact to the level you know you’re capable of. Are you ready to make a bigger difference and scale up? This is the Influence By Design podcast.
Welcome to today’s episode of influence by design, I’m your host, Samantha Riley. And I’m really looking forward to today’s topic, because this is something that is really super duper close to my heart. We’re gonna talk about building a business by creating experiences. And I think that this is such a fabulous topic, because really, people remember how you make them feel more than what you tell them. So I’ve invited a very good friend of mine onto the show today, Michael maiden’s to have this conversation and to drop his wisdom. So welcome to the show, Michael.
Thank you for having me. It’s great to be here.
I’m really looking forward to this. I love this topic, because I feel that well, I’ve just said it there. Right. I just said I feel and that’s what experiences are all about. I’d love for you to share. Before we dive into this topic, what is it that you do now with your clients? And how did you get to this point? Because I think that will add some context, you know, as we go into this conversation.
Yeah, what I love to do with my clients is I, I really do focus on marketing that feels authentic and true, and really highlights the human element of this online space. I think that one of the things that we sometimes suffer from in this disconnected world physically disconnected world, is that human experience and human interaction. So just trying to actually incorporate that into as much of both the things that I deliver and what I help my clients deliver as well.
And what sort of clients do you work with?
So I work with mainly knowledge based entrepreneurs that have online businesses, they’re predominantly selling online products, and that can be courses, coaching programs, and membership sites. And it also does go into in person experiences as well, which is, which is super, super fun.
Now, I know that you’ve run some amazing retreats and different experiences. And I also know that you came from our highly logical and system world, like in the software space. Tell us how you made that transition over? And when was it that you realize just how important experiences were in your business?
Yeah, okay. So it was about 10 or 12 years ago, back in 2010, that I made the transition away from writing software. And although I absolutely loved the problem-solving and the logistics, and the, you know, I was writing business software.
So I was going into businesses, I was analysing their businesses, that I was architecting, the software solution, I was architecting, the database, I was developing the software, developing the database, and then rolling it out. And that was a huge, big mental challenge, which I enjoyed. And I was even writing software then for different businesses for different industries that are software that I own, that I would sell directly to pharmacies around Australia.
But then I realized that you’d have this amazing software sitting on your hard drive, but how would you actually reach the people who needed at the most, and that’s what led me into then understanding online marketing and, you know, the internet, obviously, being the vehicle to reach more people. What I then did was fell in love with the human psychology of what is really connecting people. And that’s what I love about what I love about marketing, you know, we get this funny word of marketing. And, you know, it’s usually bubbles up different emotions in different people, but I really see it as the ability to connect people, you know, so people who have a legitimate problem, and people who have a solution.
And I feel like our marketing journey is this, this bringing together of those two people. And it’s also why I love the offer as well, the offer, you know, I do love focusing on the offer first whenever and I work backwards from there. And it is the thing that brings people together and, you know, that’s what I look at them and the type of clients that I resonate with ones who it is a bit more human to human not really sort of, you know, a pair of shoes with. I don’t know, I’m trying to think of an example. It’s more actual product as in physical products, not sort of people to people products.
Yeah, and I love what you just said there about marketing because I think that this is the mindset shift that I feel that could really help so many people, because I’m sure you hear it too. I definitely hear a lot So, I hate marketing, I hate sales, I hate if I didn’t have to do that it’d be great.
But really, when you think about it, they’re the activities that help us to help other people, if we don’t market, the rest of the world, or even just the people that we need to get our information to, don’t know who we are. So I think that’s a beautiful shift of thinking, well, the more that I do marketing activities, the more people I can serve, and it’s not really this horrible, you know, you kind of got this slimy sort of sales idea wrapped around it. Mm hmm.
Exactly. And I think that sometimes people feel like, like, I’ll think of marketing as attracting people closer to you. So imagine that your, your ideal outcome was to have people pay to come and sit on a seat, and you’re in a band, let’s say your band and your The idea is they sit on a seat, and they watch you they’re paid to sit on a seat and watch you.
Well, there’s people off in the distance there that can hear the music, but you know, they haven’t yet paid for a seat, but they get like, oh, that sounds okay. And imagine them just walking closer and closer and closer to you. And then eventually they realize that, oh, wow, there’s, you know, there’s a band playing there. And next thing, the, the closer they get the, the louder it sounds, and maybe the, the more they’re dancing along to it. And really, if we think of our marketing as just sort of being ourselves playing, so then we attract the right people.
And guess what, the people who don’t like that type of music might get closer. But if we’re not playing at all, well, then no one even knew we were around the corner. So totally, we have this job to maybe reframe that energy around, you know, marketing to something that is just sort of inviting you just to play your music, and therefore be that sound that can attract the right people.
Love it. Let’s start off with like experiential marketing. We all know what experiences are, we all know what marketing is, but put together? What could this look like?
Yeah, one of the types of marketing that I love to do, and I’ve done a lot of it is more the experience based marketing. So my goal was experienced by his marketing is that the prospects you know, before they become a cost customer, we will call them a prospect, the prospects have an amazing experience with you. And they make progress towards their goal, even before they become a customer with you.
So if we have this focus that I just want to give them a good experience. And yeah, I like doing that in near more intense sort of environments. And I’ve done about 90 Different launches along the lines of Jeff Walker’s Product Launch Formula. So that approach where they’re experienced based marketing, and it’s like you give this awesome experience where they can, they can feel the togetherness, they can feel the energy, and they go on this experience.
And I love to then position it. So the offer, so to speak, is the next logical step after they have a good experience. So a lot of the time when we create an experience that we want to make sure that, you know, they have a great time, but they don’t want it to finish either. They don’t want this to be the end, we give them an invitation to keep on going, which is why I prefer the word offer rather than, you know, selling. We’re just offering people to continue that experience inside a paid environment then,
Totally. So what does that experience look like? You said that, you know, they’re having an experience, they’re coming together, knowing in an online space, you know, what does that look like? Is it a challenge? Is it some sort of, you know, daily zoom that they’re coming to? Or they just watching you? What does that look like?
Yep. Okay, cool. So now we’re going a little bit, this is awesome, love this question. And this, you’re now asking about the vehicle of the experience. Now what I like to do again, I said before, I like to start the offer, and what the step back from that is, I actually like to work out what would they need to believe to be true for the offer to be a no brainer.
So then, you know, when they when I see it for the first time, it already fits perfectly with their beliefs. Now, our journey up to the offer is reverse engineered from that point, to make sure that those beliefs are established. And marketing is that journey.
So their vehicle that experience that marketing is that journey to establish all those beliefs. Now, what vehicle is the best vehicle to establish those beliefs becomes the question then depends on the beliefs and some of the beliefs or what do they believe about you? What do I believe about them? What do they believe about whether you know this particular transformation or transcendence that they can have or your promising, you know, what do they believe about, you know, the people around them whether they can even learn this thing online where they need to know all these different beliefs that they may have to have before your offer is presented to them.
But that offered to be a no brainer. So then I work backwards and go Alright, so what vehicle is the best vehicle for that. And it’s different for different beliefs. Now, if one of the beliefs was, hey, I’ve got I’ve got a longtime client, she teaches dog training. So one of the one of the beliefs that we need to establish is that it’s possible to learn dog training online. And because a lot of the times this is done in person, and you know, the same was true when I actually had a tennis coaching online tennis coaching business, it was the same sort of thing.
It’s like, how can you learn that online? You know, I think, over time, you know, the internet has come a long way since I started first started that in 2009, don’t look it up on YouTube. But, you know, back then I remember thinking that was a thing. It was like, Well, how can I learn a, you know, a mechanical in person, you know, skill online. And so, sometimes that type of vehicle will then need a gap of time. So that’s where maybe a video series of 123 videos is good, because you might give them tasks to go away and try.
You might be like, Cool. Alright, so now go and spend five minutes and go and do this, this, this and you need them to go on and experience it, either go to a tennis court or do it for them to believe that there for a 60 or 90 minute webinar, you couldn’t do that, because they don’t get to go and experience it. Or maybe they need to reflect or maybe they need to do a you know, a solid meditation or something like that, there might be situations where, you know, cc has sort of vehicle of the experience becomes a little bit of a dance with what beliefs you would like them to have established.
Love that so much. Now, there are lots of different ways that we can create experiences in our business. So we’ve just talked about marketing. But what about different experiences, like, you know, retreats, anything that’s like that, and how can we use that in our business?
Yeah, I mean, I absolutely love being in person with people. It was one of the things that I definitely felt writing software by myself, although I was able to not have to work in the city, when I was writing the software, I was able to, you know, one of my goals was to live on the beach, and I get cheap that back 20 years ago, so I was able to go to the beach 910 times a day while writing software.
So that was kind of a lot of my answers came out even I get stuck on something and I’d grab a surfboard, I’d run down the beach, and we’re literally at the time wasn’t even a minute, a minute walk to the beach. And sometimes I’d get there and I already have the answer. I just wouldn’t even get in the water, I just turn around, run back, straight back quickly code the answer. And if I had a seat there, I would have it would have taken me hours if I even solved it at all, but just that perspective and getting away.
But what I did realize from the isolation was something that I really craved in person. And so just yeah, having the in-person experience with people, you know, from my experience, hosting them, and being participants of in-person retreats and events. The connection there is it’s not even about the information. You know, some people just sit there in the classroom, let’s say, and they can’t wait for the break. Because that’s what you know where the magic happens is, is in the 15-minute break, or the one or two hour time for lunch and all the people that you get to chat to and the conversations and try and get people back into the room is you watch it, it’s like, well, everyone loves it. And they’re flowing.
One of the early experiences I had, when I did my first mastermind retreat, it was a funny experience, because you know that the reason why they’ve joined the mastermind is because of the relationship with you, they know you. And it’s easy to think that they’ve come for you, you know, and I remember going up to that very first day thinking, okay, I’m gonna feel drained by the end of the day, you know, everyone’s going to be, you know, wanting, you’re wanting a bit of me, because, you know, at the time, it was like, oh, that’s, that’s what they that’s who they know. And I remember walking up there was like, eight o’clock, 815.
And, and I walked in and people sort of waved to me, and they just went back to chatting to the people that they were chatting to. And I remember just consciously looking around the room going, no one wants to talk to me. And this is amazing. Because, you know, at first your apprehension was that, wow, this is gonna be so draining, but they were just loving chatting to each other. And they’re the people that were attracted to me or attracted to the people that they knew that I would bring together.
So it’s the like-mindedness you’re like the common person or the common thread or the common reason that people are together, and they’re with each other like you become the filter. So I then observed everyone just having so much energy and feeding off each other. And then my role as the facilitator became almost like you’re just mixing energies. You know, it’s almost like you know, A person, well, that person, well you know where they’re at, and then you just let it go. And then you just mixing these energies in.
Yeah, it was awesome. I also have another retreat that I do, which is actually I consider myself partnering with nature with the other retreat, and that’s where it’s in Fiji, and it’s on a little island where we kite surf for the whole week. So the on the island, we can kite surf, we can surf, we can do a lot of things. And I believe that nature does a lot of the heavy lifting for me there, because it’s just such a, you know, obviously an amazing partner to partner with nature.
Yeah, every year that I’ve had, people just cannot wait to come back the following year. And it’s just getting bigger and bigger each year, which is, it’s just people block out their calendars to make it from all over the world. So it’s super, super fun.
And I would have thought after COVID even more. So like, we’re all just chomping at the bit to get out, ya know, what you just described, there was the first retreat where it’s a mastermind, where I’m assuming you brought clients in?
Yes, yes, they were. Some of them were just clients. Some of them were long-term clients. So the handful of them were long-term clients, but probably three-quarters of them that was their first that is how they became a client. So they became a that was their first event that they are experiencing with me, and they hadn’t been a private client or anything beforehand, in that case.
So yeah, so that first, and I’m going to break that down a little bit more there with what you just said. So the first retreat that you spoke about was with clients, and the second retreat you spoke about was with business owners. And I want to ask you more about the difference between both of those and why you would do them.
But before we’re sort of, I want to make sure that we shut the gate first and the first one. Can you explain the difference between like the strategy, obviously, you’ve retention, the strategy of bringing new people in? What was the strategy around running that event for your business?
The Okay, now, you’re asking the question, assuming that I had a strategy.
There you go, I do think you’re smart.
You mentioned the word feeling before, it felt like the right thing to do. I felt like I’ve wanted to bring people together because I was having all these awesome conversations with people individually. I was, you know, a naturally catch-up with people. And I just remember after a while just going, Ah, I wish that person was here, too. I wish that person was here.
And, and then realizing that wow, wouldn’t it be awesome if we all did this together, and we all joined one, you know, one big conversation and one great conversation. And yeah, it was, and that that led me to, you know, I, I was adding in we were going whale watching and things like that, too.
So yeah, I really enjoy just the bringing togetherness and the, you know, the Better Together approach. And the greater if people can hear each other’s stories and get into an environment where they feel, you know, psychological safety, you know, that’s one of the big things to be established in early in these environments for the maximum value to come out.
And so that’s a that’s a size, you know, you want to make sure that the size of the group, the intimacy of the group, the vulnerability, you know, there’s, there are times to be sure, they can feel, you know, the safety of the room as well. And they also feel like that, you know, someone’s not just sitting in the back corner, taking their ideas and going to run off and their ideas and stuff like that.
So really just managing that space. And making it feel like a collective experience was, was Yeah, primary as the leader, you know, you talked about leadings Yeah, that’s something that you just need to, you need to do, it’s something that you hold that space, you know, the people are looking to you to lead. And that’s what it starts with, you know, it starts with the integrity, it starts with the the the authority to demand the integrity as well.
And making sure that everyone understood the rules understood that this is a safe space. And if you were to share something outside, you must ask permission for the people in the room, if you are allowed to speak of that and really make it you know, the magic came from people actually getting to know each other at that deep, deep level.
I see love doing retreats like you facilitating but also being part of them. And I think of one was actually about eight years ago, and I went on a cruise with a group of people. And what was it there was only I think on the whole 10 days, there was only one day that was actually planned with, you know, conference, actual content.
And the rest of the time we were just doing our own thing. What I loved and there was about 80 of us on this cruise was that every afternoon at about four o’clock once we’d all come back on the boat from our on shore excursion. Everyone would meet in the coffee shop and the conversations that happened on that cruise completely changed my life. Like it was that particular cruise that had me pivot in my business move from Adelaide to Sydney, it all happened.
And a whole new group of friends that are now really, really close to all happen from being in that experience. Because, you know, when it was sort of day upon day, the conversations also kind of layered upon each other. And they took on a complete, how do I say it like it took on its own life? These conversations?
Yeah, yep. And I absolutely love that. Because it’s there is that that common, you’re on a common experience together, which is the thing that Bond’s you together. And then if you do have these, these experiences, where it may be the first time for something, and so you’re both looking shoulder to shoulder towards something.
So you’re on the same team, when you’re both having the same external experience, whether it might be, you know, you might have been snorkeling, you might have been going, you know, watching some of the locals do X, Y, Zed, or whatever it might be, and you share that first.
And that becomes this common bond as a human experience. Yeah, that’s what we’re these things really anchor in is having a human experience of which us building businesses is a human experience. A lot of it is a personal growth experience. You know, we get into it for business, and then we
Samantha ( 21:18):
it’s often it always is I think,
yeah, well, we, I didn’t want to make sure that we’re the people listening. I didn’t want to spoil it for them. But this actually just, it all is just personal growth. There’s no business growth. It’s all just personal growth. Yeah. But yeah. And then you realize, hey, we’re all just growing together. So these and you’re experiencing life together, and it’s certainly way more fun doing it with people. It’s faster to deal with people, you know, people can check your blind spots.
And yeah, and especially if there’s things that get people a little bit on the edge of their comfort zone as well. Yeah, I’ve watched them on good friends, like, you know, when they first learned to kite surf, so there are day two, or day three or day four, and they’re so frustrated. And, and then, you know, the sun’s about to set and you just see them giggling like little kids just running up the beach, because they they got it and they’re just like, I know what you’re talking about.
Now, this is amazing. And they just like their eyes light up. And yeah, one good friend, I think he thanked me like 100 times for inviting me on that trip. And it changed his life. Like he just literally sends me messages many times a week about all the things how advanced he’s taken the sport and all the dimensions of it. And it’s just, you know, I think his wife thanked me, he’s just like, he just absolutely just not just love the trip. But it actually is something that he just does between trips as well. So that’s
so cool. That’s so cool.
It’s super fun.
So the first experience that we talked about that helps to bring in new clients retain new clients take clients for new level. Why then did you offer a retreat with peers? What was the difference between and the idea around offering an experience for peers? And essentially, people that some people could think of as competitors even?
Oh, wow, yeah. I’ve never thought of that people aren’t? Well, you know,
it’s not what I would think. But that it could be something that people are thinking,
Yeah, well, I suppose that’s a, I definitely have never thought of it like that. Because I believe that I suppose I just have an abundant approach. I believe that, like, you know, if you lead with abundance, then abundance will respond. And maybe that’s unique. And maybe that’s why people love that so much.
Because it wasn’t it was a you’re doing this, you’re doing that what everyone was just sharing, it was, like you described as well, it was it was organic learning and organic topics. And some of the people had just spent a million dollars on Facebook ads in the month leading up to it for their own launch. And just multiply that number several times in their revenue just before coming on the island.
So they’re just sharing just sharing all this, what I did is the tools that I use come and check this out. And yeah, so maybe that was a, maybe that’s a leadership thing, then it just lead with abundance. And I figured that, yeah, having the peers together was, yeah, what magic could come out of it. And it was cool. It was just cool. Just to watch all the collaborations, you know, everyone just featured on each other’s podcast, let’s say everyone individually as guest expert inside of each other’s courses.
You know, I think I, I then when went and spoke on us on one of the stages of, you know, 600 people, you know, and a few months afterwards as well, but those sorts of just leaving with abundance and not necessarily knowing how the universe will return. It’s not necessarily from the same direction in which it was given, but trusting that you’re building up that bank account, in that, you know, the universe Ledger in an abundant way.
But the thing is, and you did just say it, but I want to reiterate it that universe ledger, it doesn’t work if we go in with an idea This is what I want to get out of it. Definitely you have to enter into these, I guess like energetic contracts, you could even say, just saying, well, let’s see what happens totally, you know, we know that good things will happen. But we also can’t expect them. Because as soon as there’s an expectation that completely changes the energy that’s flowing. And then, you know, nothing comes from it.
Yeah, 100%. And I know that, you know, when people go to conferences, or they go to these experiences, some people go with what they want to get out of it, you know what I mean, they, and that was probably written in a book of advice back, I don’t know how long ago, I’ve never gone to one of these experiences with what I, what I would like to get out of it, rightly or wrongly, I’ve always not done it. And I’ve always wondered whether it was right or wrong.
But what I have observed for both myself and seeing the others who obviously had an agenda that they go back to their room and just check to see if they’ve ticked off all the things that they wanted to get out of the weekend, or the, or the conference that they may have been a part of, I feel I watched those types of people sort of Beeline, you know, to the I want to talk to that person, I want to find three clients, or I want to talk to that book author, or I want to talk to that person who’s done this. And they may get that, which is cool.
But what may they have missed out on, which could have been 10 times better, because they had the blinkers on. And yet they may get what they wanted. But they therefore may have missed out on what was there to be received, which could have been far bigger, it could have been not in your comprehension of what was potentially able to be received, because you was so narrow until you get into the environment, and then realize, Oh, look at this, look at these people look at these things.
Oh, wow, that person having a conversation about that, and that, you know, just start to see things through a place of inquiry. And wondering, you know, what, what this is all about? And, yeah, that’s not something that’s on a shedule of, yeah, can’t be sheduled. It’s a magic that happens in the moment. And, you know, anchoring back to why what is unique about experiences, it’s that unplanned, it’s that magic. It’s the container in which the magic can happen.
Hmm. You know, what, as you were explaining that you made me think of a few years ago, I went to a conference over in San Diego, and there was someone sitting at another table, and I know you get this, that there was just this energy where I just kept looking at him.
And he kind of kept looking at me, we’d never met each other. I had no idea who this person was. And I just felt like we needed to speak absolutely no understanding of why we spoke in the first coffee break. And just you know, it was just those conversations that’s just like, and we’re like, no, he’s like, I need to take you to lunch, we have to continue this conversation.
And when I think of all the things that have happened from meeting him there, and we actually had lunch was a three day conference. And we had lunch every day. And just what happened from that, and what I can track back with the the hundreds of people that I’ve met through him, because the conversation was so great. I’ve been asked to be in books because of that conversation. It’s exactly what you were saying you can’t force things. And you just have to trust your gut and know that Oh, to follow that energy, I guess.
Yeah. And there’s a bit of trust there. And sometimes, trust or confidence comes with experience, and we can’t get the we can’t get to the experience without the confidence or that. Yeah. So there’s there is a leap there. T
here’s a there’s a leap and a trust that comes first and then let’s near the actions, build the outcome, which then, you know, starts that the affirmation loop of yes, that was that was enjoyable. That was successful.
People did have fun, and then I’ll do it again. And, and things that happen from there. So yeah, but that’s that’s exactly right. I mean, you could probably reflect and say you actually received way more than what you ever imagined or plan or could have.
by hundreds of 1000s. Yeah, totally. So Michael, for people that want to stay connected with you, where can they go to learn more about what you do?
Yeah, best place is probably my main website, which is Michael maidens.com. And you’ll see what I’m up to there, and all the things that I’ve got going on, which may change from day to day to week to week,
being the true manifesting generator that you are, yeah, it probably will change a lot
while trying to lean into that permission of following the energy and, and having lots of things that fill me up from whatever direction that might be.
For people that have listened to this episode, and they think and they you know, I think it’s just that most of us know that experience is where it’s at, you know, like, you know, I started the episode that experience you know, we remember the way that people make us feel. What is something that you want to leave our listeners With in creating experiences, not how to that not how to at all, but you know where to start thinking about adding experiences into their business?
Yeah, I mean, the best way is just to really think about the impact that you would like to have on people. What are you using the word experience? What experience would you like them to have? How could they become a better person?
And how can you be the catalyst for them to be a better person and maybe look at the look at the world in a in a nicer way, maybe meet some, meet some new people, energize them, and just start doing it start small, I mean, it can just be a handful of people catching up for coffee, or it could be just a group Zoom chat and, or something like that, where you just start, you just start bringing people together.
One of the things that I did do was created a documentary called The abundance code. And it was the approach was you already are abundant, just go and be that person. And just it doesn’t need to even be a paid environment. Just start the wheels flowing and you’ll you’ll see the answers on that journey.
love it so much. Thanks so much for joining me, Michael. It’s been great chatting with you.
Awesome. Nice. Thanks for having me.
Samantha Outro (31:14):
Thanks for joining me for this episode of the Influence By Design podcast. If you want more head over to influencebydesignpodcast.com for the show notes and links to today’s gifts and sponsors. And if you’re looking to connect with other experts who are growing and scaling their business to join us in the coaches, thought leaders, and changemakers community on Facebook, the links are waiting for you over at influencebydesignpodcast.com