008: The One Hour Marketing Funnel with Cody Burch

Episode 8:  The One Hour Marketing Funnel with Cody Burch

On today’s episode, I am talking with Cody Burch about marketing and sales funnels.  And as Cody shares with us, they’re not as hard to understand and build as people think they are.

Cody proves that there is an effective process that can have you creating and implementing a new sales or lead generation funnel in as little as 30 minutes, and in this episode he gives a simple easy-to-follow framework for coaches, consultants, and other service-based businesses.

IN THIS EPISODE YOU’LL LEARN:

• The importance of funnels and how Cody came up with his framework. (02:12)
• The three essential parts of Cody one-hour funnel system. (05:48)
• Part 1: Plan it. Market, monetize, and map. (07:23)
• Part 2: Say it. Know the fears, frustrations, wants and aspirations of your avatar. (18:32)
• Part 3: Do it. Have one clear focus. (26:16)
• Know the basics before outsourcing your marketing. (22:48)
• The concept of the Mini Epiphany Bridge. (25:08)
• The walk-through of an easy funnel for coaches, consultants and service-based businesses. (29:12)
• Having offline human interactions in your business is important especially in the age of AI and automation. (30:02)
• Three steps to implement the funnel framework for service-based businesses. (32:12)
• Step 1: Have a landing page. (32:12)
• Step 2: Post an engaging video. (35:38)
• Step 3: A link that has prospects scheduling directly to your calendar. (37:20)

LINKS
Access the Fast Funnel Framework Masterclass Here
Connect with Cody Burch on Facebook
Listen to Thought Leaders Business Lab Episode 3: Create A Business Model That Works For You with Mikael Dia
Connect with me on Instagram and Facebook