In a world brimming with noise and distractions, effectively conveying your message can pose a significant challenge. That’s where the magic of publicity and PR comes into play, and nobody understands this better than publicity expert, Jill Lublin.
In today’s episode, we delve into the world of publicity and discover the art of captivating your audience through compelling stories and powerful messages. Jill’s expertise in the world of publicity is both profound and invaluable. But what truly sets her apart is her deep belief in the power of kindness as a driving force behind successful publicity.
Publicity is not merely about self-promotion; it’s about delivering value to your audience. Jill shares the importance of crafting a message that resonates with readers, viewers, and listeners by focusing on their needs and problems, not just showcasing your business.
This episode will inspire you to harness the power of publicity and unlock doors to new opportunities, let’s dive in.
IN THIS EPISODE YOU’LL DISCOVER:
- Is PR the same as Publicity? (01:23)
- The importance of a clear message (02:48)
- Tips for crafting a message that resonates with your audience (04:45)
- How to gain trust and credibility through media features (11:07)
- Different ways to find opportunities for publicity (15:47)
- The next steps for reaching out to media (17:48)
- Lead time for publicity and media opportunities (23:37)
- The power of flexibility and kindness in business (26:30)
- “Publicity is about serving the reader, the viewer, and the listener.” -Jill Lublin
- “Kind companies get publicity, and the CEO is usually happier, the profits are bigger, and the people who work in the company are happier.” -Jill Lublin
- “People can’t pay for your services if they don’t know who you are.” -Samantha Riley
WHERE TO FIND JILL LUBLIN
- Website: http://JillLublin.com
- Website: http://PublicityCrashCourse.com
- LinkedIn: http://linkedin.com/in/jilllublin
- Twitter: http://twitter.com/JillLublin
- Instagram: http://instagram.com/jilllublin
- Facebook: http://facebook.com/jilllublin
- Facebook business page: http://facebook.com/publicitycrashcourse
- Clubhouse: https://clubhouse.com/@jilllublin
SUBSCRIBE & REVIEW THE INFLUENCE BY DESIGN PODCAST
Thanks for tuning in to this episode of the Influence By Design podcast. If the information in any of our conversations and interviews has helped you in your business journey, please head over to Apple Podcasts, click the 3 dots in the top right corner of your smartphone screen, follow the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver valuable content but will also help us reach even more amazing entrepreneurs just like you!
BOOK A BUSINESS ACCELERATOR CALL
If you want to be known as the leader in your industry, book a quick 15-minute call and we’ll work together to identify:
Your current situation and immediate opportunities for growth
Uncover the #1 thing holding you back from not being booked as an industry leader
Develop a 3-step implementation plan to increase your visibility
ABOUT JILL LUBLIN
Jill Lublin is an international speaker on the topics of Publicity, Networking, Kindness and Referrals. She is the author of 4 Best Selling books including Get Noticed…Get Referrals (McGraw Hill) and co-author of Guerrilla Publicity and Networking Magic. Her latest book, Profit of Kindness went #1 in four categories.
Jill is a master strategist on how to position your business for more profitability and more visibility in the marketplace. She is CEO of a strategic consulting firm and has over 25 years experience working with over 100,000 people plus national and international media. Jill teaches a virtual Publicity Bootcamp, and consults and speaks all over the world. She has spoken on many stages with luminaries such as Tony Robbins. Jill also leads a conscious kindness community.
(This transcription is AI-generated and may contain inaccuracies.)
Jill Lublin (00:00):
And this is really what I want people to hear that what’s interesting to others is often your story, but done in a way that helps them really just kind of relate number one, and solves other people’s problems.
Samantha Riley Intro (00:16):
Welcome to the Influence By Design Podcast. I’m Samantha Riley, authority positioning strategist for coaches and experts. If you’re ready to build a business that gives you more than just a caffeine addiction, and you dream of making more money, having more time, and having the freedom to be living your best life, then you’re in the right place, it’s time to level up.
Welcome to today’s show, I’m really looking forward to diving into today’s topic, which is publicity. Now publicity, PR their words that actually we’re going to talk about maybe what makes them different, are they the same. And we’re going to talk about why it’s something that you should bring into your suite of or your toolbox.
You can say, your suite of toolbox into your toolbox. That’s something that I really believe in. But there’s also ways that are going to waste your time rather than give you a return on investment of your time. So we’re going to talk about that, too. So Jill Lubalin, welcome to the show. It’s great to have
Jill Lublin (01:18):
you here. Thank you, Samantha, great to be here.
Samantha Riley (01:21):
Now you are in publicity that I did talk about PR and publicity. Are they the same thing? Let’s even go there right from the beginning. Let’s give it some context.
Jill Lublin (01:31):
They are the same thing. You know, you’ve either called PR or publicity. It is absolutely about getting your name out there creating visibility, and frankly, getting seen getting heard and getting Yes. Because publicity.
Samantha Riley (01:45):
Yes, no, I liked that. You said that getting seen getting heard getting paid. Because what I see a lot of people doing is the first two things like I want to use publicity to have people know who I am, and don’t understand how to get it to work for them to grow their business.
And the reason I say this, as I’m a big advocate for publicity, because you know, people can’t pay for your services if they don’t know who you are. But I had someone reached out to me. And I just want to say this was not a client.
But it was someone that reached out to me. And they had been given an opportunity be on a huge morning show here in Australia, and have massive visibility. And I just said to her, I don’t think that without a bit of preparation, that this is really a good, good idea. Anyway, she didn’t really listen, she went on and she did it.
And she reached out. She said, No one messaged me after the interview, you know, like there was hundreds of 1000s of people watching and no one messaged me and went well, you know, we did have that conversation.
So before we even get into the publicity, let’s talk about the message. Because not everyone can just get publicity by saying, Hey, I run this business. And this is what I do. Tell us about what needs to be in place before we can start to really look at getting publicity.
Jill Lublin (03:06):
Well, you know, it’s exactly what you just said about that woman, she probably wasn’t ready with her message, although good for her for saying yes, and going because she can 100% You know, oh, we just couldn’t have a video and everything counts, right?
Everything matters. So I’m really big about getting clear about your message. And that way when you are interviewed because it comes fast sometimes, right? And just like in her case, Bull, all of a sudden you have the opportunity. Other times it’s, you know, your pitching. And even in the pitch, you need a great message.
So the message is the very foundation of everything you’re saying to the media. And it’s really about solving problems in the marketplace. See the problems, Samantha that most people do is they say, here’s what I do. Here’s what our business does.
And I call that beat to chest publicity, right? It’s really not about it’s really about publicity. It’s about serving the reader, the viewer and the listener. And I’ll tell you after writing guerrilla publicity, this is what and I, you know, I actually interviewed media, this is what they kept telling me to share with all of you that it’s really about their readers, their viewers, their listeners.
And when you orient your message like that, it’s going to be far more powerful, and absolutely more effective.
Samantha Riley (04:32):
I find a lot of people really struggle to make that flip, because they automatically go into the mode of but this is what I do. And this is why it’s important. Instead of making that flip, what are some tips you can give to people and maybe even with some stories of your clients of how they flipped that script to really make the message about the reader or the listener?
Jill Lublin (04:57):
Yes, and sometimes I’ll give you an example of that. That’s even sometimes getting slightly away from your message and not focusing on exactly what you do. But really what I like to call using everything you’ve got.
So there’s Ryan, who’s an instructional designer. And to be honest, I didn’t even know what that was. I’m like, I don’t know what that is. When he told me, I said, Ryan, no offense, but you’re not going to get publicity with that.
It’s boring. Yeah. You know, it’s just, it’s too technical. And so I said, Tell me your story. And he said that he’d been downsized from a corporate job. He said that he had a pregnant wife with their third child on the way and he just started, well, a Shinto a big project, he had just bought a new house.
And here’s a guy with no job, and you know, another child on the way. It’s just that was a tough situation. I said, Ryan, what did you do? He said, Well, I started my own business. And literally within 48 hours, he had eight, basically independent contractors, virtual employees.
And that was a powerful business. So I said, You know what you are Ryan, you are a virtual office warrior. And the acronym for that is bow. Ryan took a vow never to work in office again. Do you know that story, Garmin, the front page of the San Francisco Business Times, entrepreneur, magazine, Mac, Home Journal, home office computing, I mean, the list goes on and on literally writing out publicity wait for nine months.
And that one article, for instance, he got in the Chinese times, using the fact that he is Chinese, right. And that one article got him a $7,000 consulting engagement. Right now, that’s the power of publicity and was about solving another issue, like, you know, not wanting to work in an office, it but it wasn’t like, here’s how to do your instructional design.
And this is really what I want people to hear that what’s interesting to others, is often your story, but done in a way that helps them really just kind of relate number one, and solve other people’s problems, like he was giving things you can do to work from home to be a virtual office warrior, which, of course, you know, is now just commonplace. And so that was a powerful story. And I think really, you come from that place called What’s the problem out there?
I didn’t say what do you do big distinction. And then give people three solutions, tell them what to do. Like, literally give them real value, real benefit and tell them some things to do. It’s incredibly powerful.
And then you want to just sort of an advanced tip for fun, you want to integrate the name of your business. Like, for instance, one of my clients, he’s a business consultant. And his company’s called Beyond consulting.
So he wants to give you three ways that you can create results and go beyond your profits. Right now. It’s one word from his title of this company, you know, for the name of this company. So that’s really interesting.
Samantha Riley (08:13):
So how do you then? Or how can people then use that story? To drive people back to their business? You mentioned with the instructional graphic designer? Is that what it was?
Jill Lublin (08:27):
Instructional design, instructional design.
Samantha Riley (08:29):
So you know, he used his story, which is super interesting. And then he got a new client there. How did that get married up?
Jill Lublin (08:39):
Because in every article, the journalist, whether it be in print, on radio, on television, podcasts and blogs, right, people are going to drive people to you, they’re going to say, how can we get in touch with you? And so one of the things to do like, like we’ll do here, right, we’ll give away free gifts. You want to give people a way to connect to you.
So if you’ll notice, you know, if you’re watching TV, it’s called a Chiron. And underneath is your name with, along with in my piece of before time best selling author, international speaker, publicity expert. Boom, that’s my Chiron short title. Right? What do you do and having that short piece is really good.
And then they will give ways to contact you. Usually, it’s called a blue screen on TV, right on radio, the producer and podcast will say hey, how do people get in touch with you? What do you have to connect to? Great, you know, like that and keep things really simple, right?
Keep your language really simple. Like I’m giving you close to 30 years of publicity I use in very if you notice, quick, connected, simple language. Does that make sense?
Samantha Riley (09:52):
Huh? Little soundbites.
Jill Lublin (09:53):
Thank you. I love bites the sound and I also had to go like this, you know, by have sound so people really get it because you’d need to speak in a headline and speaking five year old language, you don’t want big concepts and big words, it just it makes people’s eyes glaze over totally.
Samantha Riley (10:13):
Well, we’re all really busy in our day, we’re thinking about, you know what to feed the kids, well, you know what has to happen after work, what we’re doing with our clients, we don’t want to be thinking about that, too. We just want to be entertained.
And even something’s interesting, then we sort of latch on to that go, oh, then now I want to sort of look further or, or you know, connect with that person. But if it’s too hard, then you’re right, we will glaze over, because there’s just way too much going on in our heads.
Jill Lublin (10:47):
That will be of great value and benefit, right? You want to give people things they can do quickly. And that’s that’s why I’m so big on you know, quick, simple, you know, kindergarten language, love it. And funny enough is what grasps grabs people
Samantha Riley (11:04):
totally. Now, is there another way that we can use that publicity, for instance, on our website, or, you know, in our marketing, that we can sort of tie it back the other way that shows that we really are the authority or the expert, and you know, we have been featured in media? Yeah, well,
Jill Lublin (11:25):
yeah, absolutely. I mean, let me just share with you, one of my clients who was a corporate trainer, I mean, does food for productivity and profitability with teams? So you know, one of the things I’m really big on what I’m telling you about using all parts of who you are, and following my system, she actually got connected to NBC Nightly News, you know, huge opportunity.
And they said this, can you talk about aphrodisiac cooking? And she said, I swear, and out of her mouth, she was about to say no, but she’s been trained by me. And one of the things I say is, you must always say yes, you just say yes. And then we’ll figure it out, we’ll bridge it, we’ll get the right message and issue some cash because I could hear your voice in the back of my head, just say yes.
So I said, Yes, she got $720,000 worth of free publicity being featured there. Now, imagine this, what happens when she walks into any interview any kind of when she sends a proposal and says been featured on NBC Nightly News?
Can I just tell you, they’re not going to go look at every single little thing and every single aspect of what it is that you are talking about, they’re just impressed by in your what you’ve been featured in.
So one of the things when you say what does it do the impression, the viability, the credibility, the trust factor, the enhancement of your image, because you’ve been featured on how powerful and same thing with a lovely consult, I worked without a Minnesota, and she walked into an engagement for something that you know, basically a consulting job that would last three months.
And the gentleman looked at her when she walked in and said, You know, I looked you I Googled you. And I saw that you were featured in the Minneapolis Star Tribune, I say feature because she only got one. But the truth is, when you get publicity, you are featured, right. And he, I heard he said, you don’t even have to do the interview. I know, if you’ve been featured in media, you must be good.
You see the jump to a conclusion that people have, because you’ve established your expertise. And I think that’s really a good thing to know that you want to basically leverage your publicity, publicize your publicity. You know, it could be as simple as getting into your local media saying, I recently got featured now I use third person, but Samantha Riley recently was featured in and the name of your local paper, and you make it a bigger thing, right.
And you also send it out to your clients and prospects. You send it to other media, who you know, says well, she must be good. She was featured here, media is very incestuous. And they tend to choose people who’ve already been featured, because they know you, you know, you can probably talk well. And if you’ve been featured somewhere, you must be good. It’s an assumption. And it’s a good one for everyone. Well, I think the journalists
Samantha Riley (14:30):
need to do that because they’re really busy. And if they’ve got two people in front of them, and one’s being featured in media and one hasn’t, they’ve just that, you know, they’re making a decision on the spot. It’s like, well, I’m more likely to get what I need from the person that’s already been featured in the media.
So let’s go with that one. Like it just makes sense. Right?
Jill Lublin (14:49):
Exactly right. And the reality is, again, they go Whoa, you got to be good because someone else chose you. And that’s the beautiful snowball effect of publicity. It is really a gift that keeps on giving, because it generates more and more. And as soon as you’re able to start a one beyond one, all of a sudden is like a domino effect.
And it’s much easier to get on others. And that, by the way, can start with simple, easier podcasts that lead up to things. Also, when people need to know that sometimes when you’re featured on the smaller stuff, there are producers in larger markets, or in major shows, whether nationally or internationally who are searching, you know, affiliates, really are called that of the different networks and looking for great stories are interesting stories.
So there are people that’s that’s just their job is look for those stories. So that’s what they’re scanning for.
Samantha Riley (15:46):
Now, you did mention, like the smaller things, because I think a lot of people think when you talk publicity, you know, the big TV shows, what are some of the smaller pieces, I guess of publicity, I can’t think of a word to use, but different ideas that we can give people to start to look out for, if they’re getting started on this journey. You mentioned podcasts.
Jill Lublin (16:09):
Yeah. What else is there? Like BlogTalk radio is an international format, when base where it’s basically filled with what would be called, you know, short radio shows, or short podcasts, and all kinds of hosts, literally 1000s of them looking for great guests just like you, right.
And so I love that forum, blog, talk radio, iTunes, you know, I would type in one word, let’s say you’re a health coach, just as an example, type in the word health. Let’s see what podcasts come up and who is talking about that subject. So I love that. I really believe in starting local and become a celebrity.
And I use that term lightly in your own backyard, you know, your local Business Journal, your local daily paper, their business section, their real estate section, their lifestyle section, their health and wellness section.
I mean, guess what, there really is something for everyone. You know, if you’re a member of a chamber of commerce, get in the Chamber of Commerce newsletter, you’re a Rotarian get in the international newsletter for that, I mean, there are so many interesting opportunities that are sometimes right in front of you.
And people miss it, which is interesting to me. So that’s what I want you to look is look in your really your geographic region and see what are smaller, more localized, you know, newspapers, and then all your local TV. You know, the morning shows, the noon news, the evening news, the morning news, all of those are excellent for opportunities to be seen and heard.
Samantha Riley (17:47):
So you’ve mentioned a lot of these different types of places that we can go to find opportunities. What is the next step? Once we’ve sort of gone? Okay, well, we could reach out to that newspaper or, you know, that podcast? Is it about just introducing yourself?
Is it about saying, Hey, I’ve got these different ideas? Like, you know, what is the next move?
Jill Lublin (18:12):
Well, listen, you gotta go the pitch, you said it, that media people are busy. And the truth is, they’re often on deadline. And they do need people, they need experts, really just like you watching and listening here.
So the point is to align your expertise with what they’re looking for. For instance, I have a woman, she’s a firefighter, first female firefighter in her area. And now she talks about and does consulting with putting out fires in your business. However, I’m going to tell you when the Syrian and Turkish earthquakes happened, I said to her put back on your fire woman’s hat, let’s go talk about being a first responder and what’s that, like?
You know, and go back and talk about that. So I’m really big on us, every part of who you are, use everything you’ve got, you know, if you’re Hispanic, you want to use Hispanic Heritage Month, Black History Month, and so on and so forth.
International Women’s Day, world Kindness Day, you know, whatever’s coming up, that you can fit into, let’s fit into it. And I think that’s a real key for a lot of people is to expand what’s possible. Yeah.
And so while listening and looking for opportunities, and then once you actually see them, yeah, it is pitch time. Go time. That’s like an easy quick email with a compelling subject line. And then here’s, here’s a newsflash
Jill Lublin (19:43):
pick up the phone. Wow, that’s so all right. But exactly and nobody’s doing
Samantha Riley (19:53):
- Yeah, that’s what makes it stand out. Exactly.
Jill Lublin (19:56):
You pick up the phone. You got that human voice going, you’re gonna say hey, you No, this is Joe, I saw that you’re, you’re doing a piece about XYZ. And I want to, you know, as a fill in the blank expert, I want to talk to you and give your readers great information about how to x x x.
Here’s a great example. I have a client, he’s a financial planner. And I said to him, we’ll tell you know, your story part, what’s your story, he said, My wife had breast cancer and, and she’s doing well. But you know, frankly, when she got diagnosed, I had no clue what to do. You know, I’m a guy, I just didn’t know what to do.
So I started researching, and I started being able to help her. And you know what happened? He got into a major blog, talking about breast cancer awareness month as a man. From a man’s perspective, what do you do? Fantastic.
And that was really interesting. Yeah. And you know, what else? This is the great thing you said, well, then what happens? He had his website link, do you know, his website stats went up by 37%. From one blog post, he got 15 clients in the next 24 hours, and you got literally 27 lates.
So 27 leads 15 clients 37% increase in web visits? I’d say that’s really good results. And it wasn’t exactly about financial planning. But guess what? People felt? Yes, they trust. This is a man who cares about his wife.
This is a man who cares about, you know, more than just his livings. And it was an amazing, one wonderful result. So I really want all of you to broaden your thinking about what’s possible. And getting in media from sometimes not exactly what you do, because as long as you’re in media, here’s the good news. You control your message?
Samantha Riley (21:48):
Yes. Do you know what I love so much about that story. And thank you for sharing it, because I hope that really opens up people’s ideas and eyes to what’s available, I often talk about the fact that we will connect with someone because of their values.
And that is that is just such a beautiful story, you know, if I was going to, you know, be looking for someone to invest money with or you know, do anything with in the financial space, which is a space that a lot of people are scared to be in, because we don’t trust people or, you know, we’re not sure about it, where I’m, you know, maybe uneducated in that area, that to know that someone that has those values, makes it a lot easier to make that first step.
And that really is thinking outside the box. So, yeah,
Jill Lublin (22:40):
so wonderful, right? Because it shows that you care. And I think, you know, showing your vulnerable side at times is appropriate. Having other parts of your story show forth. You know, one of my clients, he’s a speaker, coach, he got a National Hot Dog Day. And by the way, great tip, look at national day calendar.
Because there are a lot of holidays that some of you have never thought of. And he following my tip about this found National Hot Dog Day and I said you got a four year old. I know your kid likes hot dogs. Is that right? He said, yep. And that’s what got him great publicity. And then what driving people to his website.
Again, more leads more prospects. And actually three speaking engagements came out of National Hot Dog Day, who
Samantha Riley (23:31):
would have thought that fine, edit is so much fun. I love that so much. How much time? Do we need to have to be able to contact people for this? Like, what’s the lead time for this kind of publicity? You know, if we’re seeing it’s National Hot Dog Day, in three months, is that the time to reach out? If it’s next week? Is that the time to reach out?
Jill Lublin (23:55):
So, you know, listen, there’s always last minute publicity, but please don’t wait to the last minute. You know, and I do have some people working on very specific stories. Like a peace ambassador with meditation.
I have her talking about the hostage released of the peace activist in Israel and tying the stories together, you know, so that’s a very timely piece. Typically, you wouldn’t be looking ahead, three, six and nine months ahead. Magazines, for instance, periodicals are working, usually at least six months to a year ahead.
That when I interviewed for gorilla, publicity, Entrepreneur Magazine, so you know, everyone would want to be an Entrepreneur Magazine.
Samantha Riley (24:39):
Yes. 100 has said yes.
Jill Lublin (24:43:
And she said to me, tell them you know, when I’m working on a June issue, for instance, for Entrepreneur Magazine, the production deadline is March and the writers deadline is January now that’s six months ahead for the writer which means you have the great PR story I’m going to be talking to them about nine months ahead, right.
So that’s the longest one, you know, typically, I would be looking for sure three months ahead and start thinking, you know, 369 months ahead and plant your publicity garden so that your garden grows continuously, and ongoingly. And to also know that your publicity garden is an evolving process, right.
And so one of my systems because I’m big on publicity systems, I think they’re appropriate to have one of my systems is looking at your message every 30 days, that’s a system, make sure it’s clear, it’s resonant for you, you can rinse and repeat it everywhere. And so that, you know, when you’re doing different interviews at different time zones, you’ll be fresh, you’ll be competent, because here’s what I know, when you know, your message, and it’s in, you just have it, you know, and, and people feel that and, most importantly, your confidence is strong.
And you know, that you’re just aligned with your message, and that it doesn’t matter how you feel, and what happened the day before or what happened that day. It’s really about knowing your message from the inside out.
And that does take a little practice. And you can, you know, practice does make perfect, but one thing about practice is, you know, let’s just keep going, and get those media pieces happening. Because that is in a way where you also get to press.
Samantha Riley (26:28):
I love that so much. Now you have written your four times bestseller, one of your books is called the prophet of kindness. And I want you to explain a little bit about that, because I feel like that’s got some sort of message that is really is going to resonate with our listeners.
Jill Lublin (26:48):
Oh, yes, thank you. So here’s what I discovered. You know, listen, I’ve got business books, guerrilla publicity, right? That’s been my focus. And next thing I know, it almost was like this tremendous, wonderful synchronicity is that the prophet of kindness? My publisher said, Yes.
And let me share with you that what I found out during this process of getting the book to the
publisher, and making it all happen, was that kind companies get more publicity. And so in the profit of kindness, I have what I call return on kindness, principles, rocks, because everybody’s, you know, thinking about ROI, as you should.
And we also return on kindness principles and things in today’s world, like flexibility. Oh, my gosh, you got to be flexible. That sounds like kind, but it’s also, interestingly enough profitable and leads to profits, right? I mean, I think we can all say that when when a company works with you, and says, yeah, let me work with you.
Don’t you feel so much better? Don’t you feel like they care? Right. And what’s interesting is, kind companies get publicity, we found that the CEO is usually happier, the profits are bigger. The people who work in the company, small ones, by the way, many I interviewed were small, or even one person, that even the people around you were happier.
And so it really does create the kindness equals the happiness which equals the profits and loving what you do, right? And it just keeps spilling over.
Samantha Riley (28:27):
Like, it’s just it’s like that snowball effect, isn’t it? Yeah. When you kind that kindness comes back to you. And as you were talking about before with one of your other clients and, and the values, it just exponentially grows in all of the different areas.
I love that so much deal for people that have been listening to you speak and listening to your stories, and they want to learn more about what it is that you’re doing, where can they go to find more out about you. So
Jill Lublin (28:56):
I’ve created a wonderful free gift with lots more PR tips, and a free publicity masterclass. And you go to publicity crash course.com/free gift, and you can get that. And we’d also love to find may say invite you to our wonderful kindness circles.
We do them every month. And we have networking and kind people coming in serving each other and helping each other. And so I think if you can put the link in that for that, too.
It’s Joe lubin.com/kindness circles. And those are the two great places to come and check the rest shout. Absolutely.
Samantha Riley (29:33):
I will pop both of these links into the show notes. Wherever you’re listening. You’ll see those links, definitely get on as you can tell from this episode. Jill is an absolute expert in all things publicity, all things kindness. She’s just such a wonderful person to be around. So I highly suggest that you go and click those links and learn more about Jill, thank you so much for coming onto the show today. It’s been an absolute pleasure to chat with you
Samantha Riley (30:34):
Thanks for joining me for this episode of the Influence By Design podcast. If you want more head over to influencebydesignpodcast.com for the show notes and links to today’s gifts and sponsors. And if you’re looking to connect with other experts who are growing and scaling their business to join us in the coaches, thought leaders, and changemakers community on Facebook, the links are waiting for you over at influencebydesignpodcast.com