Samantha Riley

Business Growth & Marketing Strategist

545: Reflections On Business In 2023

 

We all know the old adage – “time flies when you’re having fun”. Yet as entrepreneurs consumed by business-building, we often neglect to pause and assess if we are truly enjoying the ride. Moreover, in the relentless pursuit of goals, it becomes easy to lose perspective across critical areas that ultimately enable or derail our success.

In this introspective episode, Samantha and Tim emphasize why consistent self-reflection is imperative not just professionally, but personally too. As 2023 draws to a close, Samantha and Tim reflect on monumental technology advancements, economic shifts, client relationships, health realizations and team dynamics over the past year.

If you feel like you’ve lost sight of your why, lack work-life balance or want to build supreme clarity before mapping your 2024 plan, this episode is for you. Discover how to harness the power of reflection so you can create your 2024 business plan and design your most fulfilling life.

IN THIS EPISODE YOU’LL DISCOVER:

  • How did economic shifts like rising interest rates impact consumer behaviour and business operations? (03:42)
  • Monumental advancements in AI that unfolded this year (05:10)
  • What team dynamics enable scale versus restrain growth? (14:25)
  • Factors that determine the ideal client-business relationship (18:40)
  • Connection between all aspects of life and business success (26:46)
  • Samantha and Tim’s biggest personal and professional reflections from 2023 (29:42)


QUOTES

  • “2023 from an AI perspective has absolutely blown my brain up at how fast it’s moved and what we can now do with it.” – Samantha Riley
  • “A team behind you can be one of two things. It can either be a massive weight, pushing you in the direction of your business goals. Or that weight can hold you back from moving towards your goals.” – Tim Hyde

 

RESOURCES MENTIONED

 

 

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SUBSCRIBE & REVIEW THE INFLUENCE BY DESIGN PODCAST 

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WHERE TO FIND TIM HYDE

CONNECT WITH SAMANTHA RILEY

TRANSCRIPTION
(This transcription is AI-generated and may contain inaccuracies.)

 

Samantha Riley: As entrepreneurs, every single part of our business has a direct correlation at some point to another part of our life, it all plays into each other. So that’s why it’s so important to reflect back and say, hey, where have we been? What isn’t feeling great so that we can create that plan to move forward.

Tim Hyde: I  know that I haven’t done that frequently enough to kind of reflect on how everything’s going, not just how my business is going, which is going unbelievably well, mind you, crushing it right now, but potentially as a result of crushing it there, maybe, uh, losing sight of everything else. Okay. And that’s definitely a reflection.

Welcome to the Influence By Design Podcast. I’m Samantha Riley, authority positioning strategist for coaches and experts. If you’re ready to build a business that gives you more than just a caffeine addiction, and you dream of making more money, having more time, and having the freedom to be living your best life, then you’re in the right place, it’s time to level up. 

 

Welcome to today’s episode of influence by design. I’m your host for today, Samantha Riley, joined by my wonderful Thursday co host, Tim Hyde. You looking forward to today’s episode, Tim?

Tim Hyde: I am, actually. I’ve been kind of looking forward to this one for, well, twelve months, really.

Samantha Riley: You’ve actually been looking forward to it for a while, let’s be honest. Because every week you’re like, are we going to do reflections? Are we going to do reflections? Are we going to do reflections?

Tim Hyde: Reflection, reflections. But I think it gives us Bo. Reflecting gives us that stepping stone to go, okay, where am I? What have I done? Well, what have I. Maybe not done so well, but also gives us that platform which we can then springboard into the future.

Samantha Riley: Absolutely.

Tim Hyde: Sound effects right there. So team, add, uh, some sound effects.

Samantha Riley: And that’s very true, because at this time of year, we’re all talking about creating our plan for 2024. What is it that we want? How do we want to grow? What are we doing differently? But if we don’t reflect and look back and take note of the learnings, it’s very difficult to make a plan that works for us as well moving forward. So before we’ve, I guess, come up with what we’re going to talk about, we had a great reflection on a lot of different things, which we actually recorded our own personal conversation to go back and have a listen to.

Tim Hyde: Right. Uh, well, we have been threatening to actually do an outtakes episode for quite some time.

Samantha Riley: I don’t know that anyone would be able to follow the conversation we just had. It went here, there and everywhere so fast.

Tim Hyde: It was a little bit random. It’s probably like Gilmore girls or something, the conversations like that. There was a conversation having four days ago. We just picked it up seamlessly. Not that I’ve ever seen the Gilmore girls. I’m just picking that one as a reference. Well, we’re coming into December. It’s been an, um, interesting 2023, I guess last year, when we were reflecting, we were talking. We’re still talking about COVID last year and 2021. But 2023, I think, has been, I guess, a year of renewed opportunity.

Samantha Riley: Mhm.

Tim Hyde: It’s almost like Covid was a bit of a reset button for everybody. And we go, okay, now what?

Samantha Riley: Yeah, I feel that the reset button definitely was properly hit this year. We also had a lot of changes in the economy as well that made things very different. So we needed to make some changes, or a lot of us made some changes to reflect that.

Tim Hyde: Yeah, well, we certainly see interest rates sort of go through the roof in 2023 globally, not just in Australia, us, and everywhere else as well. And I think that was largely off the back of people staying at home and not having anything else to do. So just spent lots of. They spent all their money. Right. And so we’ve got the fallout of that. And that’s made the cost of working capital a lot higher for a lot of businesses. It’s made people a lot more hesitant about what they spend because cost of living has gone up, obviously, mortgage interest rates. And most people, let’s face it, we’re still, most people sort of still working on mortgages. And, um, the cost of those mortgages, in many cases, well, doubled. And that money’s got to come from somewhere, and it comes out of, uh, the business and its ability to spend on other things. I think we’re seeing a flow on effect of that in terms of hesitation and caution. I’m just reflecting back to one of the previous episodes we did where we talked about what do people need? There is certainty, clarity and confidence about what the future is going to have. And when we’ve got that, then we can do it if we want, but we don’t have that. We tend to be a bit more reserved, um, with our decision making. I think one of the other big changes in the market this year has obviously been AI, and a very broad and rapid adoption of AI tools and technologies in people’s businesses.

Samantha Riley: Well, I know at the beginning of the year, we spoke about AI and specifically about chat, GPT, or uh, would have been end of last year, beginning of this year, I can’t remember when it was. And I reflect back and one of the things I said is that we’re about to see the speed of technology. Like it’s going to be really fast. I predicted that it has gone way faster than even I thought it would. The speed, uh, that we’re seeing that come in from me using Chat GPT for the first time ever at the beginning of the year or around the new year to now, having the ability to be able to build our own bots absolutely has blown me away. And I’ve seen AI, I guess software hit the market and already be outdated.

Tim Hyde: Yeah, by the time it hits the market, it’s already done right.

Samantha Riley: It’s phenomenal.

Tim Hyde: We saw them last year. There were plenty of AI tools we had, like Jasper and that sort of stuff in terms of copywriting tools, and they were based on very early versions of chat GBT, but no code software. And using AI to create no code software, which then creates other no code software, is astonishingly changing the market and the number of things that are out there now. That doesn’t necessarily make them great businesses because there’s still some fundamentals, but the tools and the pace of development of those tools has been like crazy fast. Every time I turn around there’s another 30 or 40 different tools that have sort of been out there. And I did have a bit of a joke at a uh, marketing mastermind earlier in the year that said, we’re going to have at some point very soon, AI software, talking to other AI software at both ends. All right.

Samantha Riley: And I remember you saying that and I was like, yeah, that’s right. And I had a bit of a laugh about it, but I can already see it happening.

Tim Hyde: Yeah, well, I got a call from an AI the other day.

Samantha Riley: Uh, tell me more.

Tim Hyde: Yeah, it introduced itself as Jeff is. It says, hi, I’m Jeff so and so company. Um, and I pretty quickly worked right. But I reckon there’s people out there that don’t know whether they’re talking to an AI or not. And it’s interesting, I have seen some statistics on that, that even though the speed of response and advice is potentially more accurate than a human, whether people know they’re talking to an AI or not, there’s still this kind of period where people are like, uh, I don’t feel comfortable. When they were told it was an AI afterwards, the confidence in it reduced.

Samantha Riley: Mhm.

Tim Hyde: Of course, in the moment, how good was the advice? Way better. It was fantastic. There is this sort of thing, and I have listened to an AI recorded AI call of an AI selling wine subscriptions to answers. If you’re in a wine club, you’ll know this. They called you up and said, hey, would you like to get a case of this year’s riesling? Blah, blah, blah, blah, blah. And of course, you’re like, yes, I think there’s pros and cons in that, right? So obviously, AI was sort of badgering this lady to buy the wine, and she eventually did. And great for the company they’ve sold another case of wine. Uh, ethical, maybe for the long term subscription didn’t necessarily show the great deal of empathy into her financial circumstances because she was going to have to explain to her husband why there was a case of wine in the kitchen that wasn’t there previously, when they can’t pay the bills. But we’re not too far off, I think, having a response, AI, from your end, making decisions for you about your business and potentially looking at all of your priorities that you’ve plugged into it and say, tell me what I should be doing there is that right now.

Samantha Riley: Uh, it’ll be interesting to see what happens in the next twelve months. Knowing how much has just changed in this twelve months. 2023, from an AI perspective has absolutely blown my brain up at how fast it’s moved and what we can now do with it.

Tim Hyde: Yeah, we’re going to see, and we’ll say this in more detail for another sort of projections, episode or other than reflections, that we will very rapidly, uh, adopt AI assistance into our homes on a daily basis.

Samantha Riley: Uh huh.

Tim Hyde: Absolutely. From robotics to everything. Uh, that’s not too far off.

Samantha Riley: As long as we’re like the Jetsons and have one of those little mechanical dogs that I don’t need to clean up after, then I’m good. I have to get up at 06:00 a.m. On Saturday mornings to make sure I got the very beginning of the Jetsons and a few of those other very early or, uh, Saturday morning cartoons. Saturday morning cartoons.

Tim Hyde: Saturday morning cartoons. Love those. Love those. Now they’re on demand. M. You can watch them on any day.

Samantha Riley: I don’t think kids watch those kinds of things anymore.

Tim Hyde: Well, versions of. Yeah, versions of.

Samantha Riley: Let’s get back to reflecting. One of the other big things that you were reflecting on was team and how we build and grow our team and make sure that our team is in alignment with our vision for growth. This is something that I have found a massive learning curve for me this year as our team has grown.

Tim Hyde: So your team has exploded this year.

Samantha Riley: Yeah, it really has, yeah.

Tim Hyde: And you were just saying your, uh. I don’t know what you call. What’s Ethan’s role? Your project manager. She’s probably becoming more of a coo, isn’t.

Samantha Riley: I mean, her role has changed so fast in the last couple of years that I don’t exactly know what her role is, but essentially she’s in operations, I guess, project manager.

Tim Hyde: She’s basically a director of operations. But we had a bit of a chuckle to myself because I know you mentioned pre show that Ethan’s gone and hired three more staff this week. And then we’re finally introduced to you and they’re like, who are you? Like my name on the door.

Samantha Riley: It was funny because one of the team members we’d had for a month and I’d heard about him and I was know that needs to go to that team member. Still had no idea who this person was. But it’s been super helpful that Leon and Ethan have kind of taken that over. But the team has actually taken ownership for making sure that we’ve got enough team. And yeah, they’ve all been hired and onboarded and I’ve had nothing to do with that process whatsoever. So that’s been fabulous for us from a terrifying momentum perspective. Do you know what? It might sound terrifying, but it hasn’t been because I have 100% faith in them. When I did meet him on a team call yesterday, it was, oh, by the way, we haven’t met. I’m Sam. And Leon said, just so you know, she’s the boss, because it had just so seamlessly happened. And, uh, he’d been onboarded by Ethany for systems that we’d had set up over the last couple of years. It actually wasn’t terrifying. I knew exactly what was going on through our slack channel and that he was dealing with some projects that were pretty deep and heavy and he just jumped in and did it.

Tim Hyde: And that’s awesome.

Samantha Riley: Was seamless. That’s awesome. So, no, it wasn’t terrifying.

Tim Hyde: It’s like, hi, I’m Sam. I’m responsible for payroll. I think that’s all the thing. And as we look at growing and scaling, we talked last week about the magic million dollars and what your goal is for whatever number that you want to achieve, but so much of it requires other people. And I think that’s why we see so many co founded businesses succeed where maybe single operators don’t. And single operators can get very capped in their growth because we think it’s all on us. And when we surround ourselves with other people, whether they be business partners or team, it allows us to get other people to create leverage for us. Mhm. Either in skill sets that we don’t have. Hopefully that skill set is not spending all your money, but skill sets that you don’t have or are complementary to what you do or, uh, just give you extra arms and legs. Uh. All right. Now you are clearly the best at what you do in your business. But if we just had two people who were 70% as good as you, that’s still 140% output compared to your 100. Right. And we need to start thinking like that.

Samantha Riley: But this is where I think we need to go deeper than that. It’s not just output, it’s also perspective. It’s also, as you just mentioned, different skill sets. So it might be 140% more output, but in a way that there was no way that you could have ever done it before. And I think that that is the beauty of team. And that is the thing. I say the thing, but it’s what a lot of business owners are afraid of. I’m afraid that that person’s not like me or I’m afraid they can’t do it like me. Can we flip that script for just a moment and say that’s the beauty of it? Because they’re bringing something totally different to the table and bringing something that you never could have.

Tim Hyde: Something that I have reflected on. So we talk about team both on air and offline quite a lot is that a team behind you can be one of two things. It can either be massive weight pushing you in the direction of your business goals.

Samantha Riley: Uh huh.

Tim Hyde: If you’re fishing, it’s momentum. Okay. You’ll wind up a semi trailer. It takes a very long time to stop. It goes in one direction, but you’ve got to make sure that you push it in the right direction. I think that’s key. And so I think if you have or, and, or building a team, you’ve got to make sure that you regularly articulate what your vision is and how what they do aligns into that vision. So they’ll think that’s critically important. Ah. My other reflection is, if you don’t get that right, having a team is just a massive, big dead weight dragging you around and making you wonder why you’re not getting to your vision.

Samantha Riley: Well, funnily enough, it’s not just a dead weight that’s holding you on the spot. I feel like it’s a weight that’s pulling you backwards.

Tim Hyde: Yeah. Or putting you under, making you drown.

Samantha Riley: If just that feeling.

Tim Hyde: Yuck. But I think it’s a really interesting sort of visual reference to think a team can either give you momentum towards your goal or they can pull you under if they’re not working in the same direction.

Samantha Riley: And I think that you need to be really aware of this because 99% of the people that I talk to say what I need is a team. I know for a fact from working with so many hundreds of business owners, that in many of those cases, hiring a team person at that time or with the business in that having those challenges will actually pull them backwards or pull them under. As you were saying, you need to have a lot of things in alignment. You absolutely do need a team to grow 100%, but there needs to be some systems or processes in place to know how to get that team to help you to get to that vision or to that goal, that it’s not purely just the team that’s going to help you get there. There’s so much more than that.

Tim Hyde: Yeah. Look, I mean, I did this exercise recently. I actually kind of put a bit of a plan as a, one of my patients. I’m going to get into that in more detail shortly. But I wrote down what does my business need? And one of the things I wrote down, in fact, the first thing I wrote down under my little business column, m if you’re watching the video here on YouTube, you’ll see me glancing to my whiteboard where it all sitting. It says, stop being the doer and a bottleneck in my business. Yeah. Uh, because I can’t do everything and I’ve only got so many hours in the day, and it was actually, for me, starting to impact kind of everything else. And so I’ve actually certainly, in the latter part of this year, almost taken less responsibility. I’ve actually kind of empowered my team a lot more to take on responsibility, and some of them have really stepped up, and those are the people that are still with me, and the ones that haven’t are not around anymore. So I’ve actually gone well, which are the ones who, uh, are giving me a momentum towards my goals and which are the ones where were pulling me back and actually been reasonably ruthless about, uh, deciding who is, uh, it that’s going to stay with us going forward. And I know you’ve had some of.

Samantha Riley: Those conversations as well.

Tim Hyde: Absolutely.

Samantha Riley: Well, I think that segues into one of the other reflections that you and I have been talking about quite a lot throughout the year, but especially more in the second half of the year is the importance of working with the right clients. So true. And by right clients, actually, how would you describe right clients when I say that, what would that mean to you?

Tim Hyde: There’s a couple of things. And, um, normally when marketers ask you, well, yeah, what’s the right client for you? They’re kind of going, well, which industry size are they talking? Demographics? I need to be ten staff and $5 million in revenue in a plumbing.

Samantha Riley: Vertical or whatever that was so marketer.

Tim Hyde: That’s terrible, isn’t it? Yeah. I think whilst those things are important to me, the right client is more about the relationship you have with them as a person and less about what it is that they actually physically do, their business itself. And so I’m starting to look more and it’s hard to pick up front, right. Because, ah, we want both of these things, but I’m starting to sort of pick up things like, do we have a values alignment? Do I like you as a person and vice versa? Do you value what we do? And I respect and respect what we do for you. Do you pay your bills on time or am I constantly chasing for you? Are you the kind of person that when the phone rings, you just go, oh, uh, my God, I don’t want to talk to you? The great thing about being in business for yourself is that you can choose.

Samantha Riley: Whatever you want to do on that values piece. This is something I think I nailed quite a few years ago. It’s a process that I went through a few years before you did, so I feel like I’ve really nailed that. I love every client that I work with, and I think it is because of the work that I did around values. And it really was fed back to me at our intensive a couple of weeks ago. I actually said this in a podcast, I would say probably back in 2015, the first time. And when I said, uh, it, the host looked at me in such a weird way, I could feel myself going red thinking, what have I said? And the question was back at that time, what is your superpower? Now, I know that I’ve got quite a lot of superpowers, but the very first one that came up for me was, I said, love. My superpower is love because I love what I do, I love my clients. I know that we can change the world through love. So I can even see the look on your face, like, that’s not what I was expecting you to say.

Tim Hyde: I was not referred to that. No, I was going to go with invisibility or like x ray vision or something.

Samantha Riley: Right? Because they are all superpowers as well. But because I got really clear on this many, many years ago, is that I always want to be coming from a place of love, because I think that that’s coming from the strongest place of service. I was having, uh, a conversation with one of my clients sort of at the end of the second day, and we’d never met before because of COVID This is the first time I’d met her, and we’ve been working together for a few years. And what she said floored me. She said, it’s been really interesting to be in a room with you. It’s very different to seeing you on Zoom or hearing what you say on Zoom, because logically and intellectually, it’s all the same, she said, but it’s this feeling, she said, you love so fiercely. And I was like, wow, no one’s ever said that to me before.

Tim Hyde: Don’t know how to respond to that sort of thing, do you? It’s like, oh, my God, this is a really nice thing for someone to say, but it’s kind of overwhelming at the same time.

Samantha Riley: It was like. It was really. When she very first said it, there was this feeling like, I don’t know how to receive that. Not from a horrible way, but it was, like, so big. It was such a big feeling. But I definitely did allow myself to receive that, and it was so beautiful to hear it, because I knew 100% that every intention that I’d put out there and worked so hard to build as a value of our company over the last few years had been fed back to me. So I think that it’s lovely to have that feedback of those values.

Tim Hyde: Yeah, that’s incredible. Um, and actually, I’m feeling a little tingly and goosebump before you.

Samantha Riley: I was going to say it’s not your natural state, so I’m glad I shared that story.

Tim Hyde: It’s not my natural state. I’d probably still go with invisibility, x ray, original flight, or something like that.

Samantha Riley: Maybe teleportation vehicle, superpower. Well, I was very proud of, you.

Tim Hyde: Know, if I had teleportation, I could literally just jump up to Noosa this afternoon and we could have a bottle of champagne to celebrate the year.

Samantha Riley: No, that would.

Tim Hyde: Be nice. But I think there’s a bunch of stuff, and clients is one part of that. But as we choose our team and we choose our clients, we get to choose what it is that we want to do, and we have the opportunity, as a reflection, to choose what our business is going to look like, to have the relationships that we want to have. And I think that’s a really important thing to sort of take away from 2023, if nothing else to go. I don’t have to accept the status quo. Mhm. If I want to change it, I can change it. Absolutely. Another reflection for me, actually this year and probably over, uh, the last few years, I haven’t really looked at this in detail, is that I have been, and coming back to where I said I’m the bottleneck I need to remove myself out of my business. I’ve been in this place where I’ve been it. You’ve taken that leap a little bit ahead of me, where I’ve actually neglected other, uh, so one of those probably being my relationship with my partner, but definitely my health. I haven’t really looked after my health. I think when I went to Europe a couple of months ago now, I was at, ah, the Heaviest I’ve ever been. I got to 104 kilos. I’m not a small dude. Right.

Samantha Riley: Uh, I was just about to say you are very tall.

Tim Hyde: I’m not very tall. Everything’s very eleven.

Samantha Riley: Hang on a minute.

Tim Hyde: Okay.

Samantha Riley: You’re on the taller side of six foot.

Tim Hyde: I’m on the taller side of six foot. I would say I’m above six foot. Right. But even at 104 kilos now, technically that’s obese, according to whatever this is, whatever the sort of body metrics are that says I’m obese, right. I’m like, I’m starting to feel like I’m building the uncomfortable at this weight. It’s a bit much. I’m finding and getting around the basketball Quinn court. I’m not as agile as I used to be. I thought, why am I doing this? And it’s because I think that, again, reflecting on a whole bunch of things, well, I’ve had some team members that aren’t necessarily helping me want to go. And whilst I’ve had some, I’ve had some that are not. So I’m trying to pull everyone in the same direction, not realising some of the people are actually kind of go somewhere else or should have gone somewhere else.

Samantha Riley: And by team members, I know you were just talking about basketball, but just to clarify, team members, you’re talking about in your business, right.

Tim Hyde: I’m, um. A business, yeah. My basketball team is awesome, all of them. But the same sort of rule applies if we’ve got some people going forward and some people going backwards. Right. Some momentum, some anchors. Well, if you want to go forward, just remove the anchors. And I was trying to kind of get to where I wanted to go and thinking, why am I not getting there? Why am I not getting there? Why I’m not getting there? And as a result of that, trying to belligerently, trying to push everything in the right direction, neglecting, uh, some of my health. Um, and it’s only been sort of brought to my attention recently that maybe this is something you actually need to start looking at. I’m not getting any younger. None of us are good reflection, but we do okay. We talk about it so often that we’re doing this to have the lifestyle that we want. It is part of that lifestyle is also the health, to enjoy it 100%. And that’s been a real reflection for me this year. To go, uh, I need to look after myself a little bit better, as well as the business.

Samantha Riley: Health is wealth, right? You’re looking at me like, what? But if we don’t have a health.

Tim Hyde: Where are you going next?

Samantha Riley: Well, no, if we don’t have a.

Tim Hyde: Health, we don’t have anything. That’s been a big reflection for me this year, just going, oh, okay. I actually need to kind of look at this more often.

Samantha Riley: So I’ve lost seven kilos. Congratulations, Tim. Well done.

Tim Hyde: Well done.

Samantha Riley: Thank you.

Tim Hyde: That’s awesome. Thank you. Not that this is a weight loss podcast coming to you live.

Samantha Riley: No. But here’s the thing. As entrepreneurs, every single part of our business has a direct correlation at some point to another part of our life. If our relationships, uh, aren’t working so well, it’s very difficult to focus in the business. If our health isn’t doing so well, then it can affect our relationships or our business. If our business isn’t going so well, it affects our health. Like, it all plays into each other. So that’s why it’s so important to reflect back and say, hey, where have we been? What isn’t feeling great so that we can create that plan to move forward.

Tim Hyde: Well, I think, again, we were just talking beforehand, and I’ve developed a performance journal, uh, that we’ll be rolling out to a mastermind group that I’m launching next year. But I’ve also created one for team members as well, to get people around it. And one of the things that we going to be asking as part of that mastermind group is to kind of do that web in 30 day reflection, reflect every month. And it’s not all just on, how’s your business going? Right. So we’re actually putting there things like, what’s your progress towards your 90 day plan or your six week plan or whatever it happens to be? Are you actually enjoying your work? What’s your work life balance? What’s your mental and emotional energy, and how’s your health? I think just reflecting on more than just your financial numbers and your business numbers, actually give yourself the opportunity to kind of have a bit of a reflection of how’s your life going? Is an important thing that we don’t do enough of, because if you do that and you go, well, how is your enthusiasm for your business right now, Sam? And you go, it’s a one. Okay, what else is going on with you?

Samantha Riley: Yeah, big things need to change then, right?

Tim Hyde: Yeah. Well, then you’ve identified an area that you can start to reflect on and go, why, uh, how’s your health this month? Oh, my God. I’ve had Covid. I feel some mate of mine said last night he’s not sick enough to go to the doctor, but he’s feeling a general malaise. And you go, well, this word I haven’t heard very often, he’s just feeling run down. He’s feeling tired and run down. Yeah. Okay, well, what are you going to do about it next month to change that?

Samantha Riley: Because if you ignore these little signs, they will turn into big challenges. As you were sharing before with someone that had a really big health cris. But before we recorded this, I’ve just come off the back of a group coaching call, and one of the questions that we asked was, how much joy are you feeling in your business? Because if your business isn’t bringing you joy and it’s not meant to be there purely for your entertainment, but you do need to be feeling some sort of joy. Or I enjoy what I’m doing, or I love the people that I’m working with. Otherwise, too hard.

Tim Hyde: Too hard. Yeah. Well, in the end, if you do that, allows you to reflect, and that’s something that I’ll certainly be taking into next year, is that I know that I haven’t done that frequently enough to kind of reflect on how everything’s going. Ah. Not just how my business is going, which is going unbelievably well, mind you, I’m crushing it right now.

Samantha Riley: But totally.

Tim Hyde: You are crushing it, but potentially as a result of crushing it there, maybe losing sight of everything else. Yeah.

Samantha Riley: And that’s definitely a reflection. So is that the biggest kind of reflection that you’re taking into 2024?

Tim Hyde: Yeah, I think so. It’s maybe not the biggest one, but certainly a, uh, very significantly one that I kind of got. Yeah, I kind of lost sight of.

Samantha Riley: That. Uh, yeah, definitely understand that. And, uh, it’s something that Leon and I have even been talking about. How can we rework our days a little bit so that they feel a little more easy? They feel a little easier, I guess, because we talk about lifestyle, and, uh, we certainly have created a lifestyle business, and certainly a lot of people would love to have a business that gives us the lifestyle that we do have, but it’s not perfect. There’s still some times where we’re like, oh, it’s feeling like a bit of a grind because human, I think, as well. But it’s good to reflect, to go, well, how do we want to change this a little bit?

Tim Hyde: Yeah, I think those are my biggest ones for the year.

Samantha Riley:  Yeah, I think it’s really, like I said, really important to reflect. So, as we’ve been through this episode, we’d love to hear what your reflections for the year are, because I think reflecting is such a powerful process to be able to then move forward and create a plan for next year. We’d love to hear your reflections and highlights and what you’ll be focusing on moving forward into the year. You can scroll below and find the links to our social media handles below to keep this conversation going. Thanks for having this conversation with us today, Tim. I’ve enjoyed reflecting on 2023.

Tim Hyde: Thanks, Sam. It’s good to be. Good to be. I like doing this as much as we share tips and tactics all the time, and it’s just the tip of the iceberg compared to the stuff we roll out for clients. I think it’s really good to kind of share, uh, a little bit what’s going on inside of their minds as well.

Samantha Riley: Uh, yeah, I think they’re great conversations, and it hopefully helps other people or is the catalyst for other people to go on the same reflective journey. All right, we’ll see you, uh, next week for another episode of Influence By Design.

Samantha Riley Outro

Thanks for joining me for this episode of the Influence By Design podcast. If you want more head over to influencebydesignpodcast.com for the show notes and links to today’s gifts and sponsors. And if you’re looking to connect with other experts who are growing and scaling their business to join us in the coaches, thought leaders, and changemakers community on Facebook, the links are waiting for you over at influencebydesignpodcast.com

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Samantha Riley

Samantha Riley is a powerhouse of knowledge and expertise, dedicating her career to transforming business owners to unapologetically stand out and shine as the leader in their industry. With a relentless passion and razor-sharp insight, Samantha empowers her clients to step into their power, boldly claim their space, and lead with confidence and authenticity. She is truly a catalyst for greatness.

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